Summary:
 New report, "China 
Bronchoscope Market Outlook to 2020", provides key market data on the 
China Bronchoscope market. The report provides value, in millions of US dollars, 
volume (in units) and average prices (in US dollars) within market segments - 
Video Bronchoscope (Flexible Video Bronchoscope and Portable Video Bronchoscope) 
and Non-Video Bronchoscope (Rigid Non-Video Bronchoscope and Flexible Non-Video 
(Fibre) Bronchoscope).
The report also provides company shares 
and distribution shares data for each of these market categories, and global 
corporate-level profiles of the key market participants, pipeline products, and 
news and deals related to the Bronchoscope market wherever available.
The data in the report is derived from 
dynamic market forecast models. Global Data uses epidemiology and capital 
equipment-based models to estimate and forecast the market size. The objective 
is to provide information that represents the most up-to-date data of the 
industry possible.
The epidemiology-based forecasting 
model makes use of epidemiology data gathered from research publications and 
primary interviews with physicians to establish the target patient population 
and treatment flow patterns for individual diseases and therapies. Using 
prevalence and incidence data and diagnosed and treated population, the 
epidemiology-based forecasting model arrives at the final numbers.
Capital equipment-based forecasting 
models are done based on the installed base, replacements and new sales of a 
specific device/equipment in healthcare facilities such as hospitals, clinics 
and diagnostic centers. Data for average number of units per facility is used to 
arrive at the installed base of the capital equipment. Sales for a particular 
year are arrived at by calculating the replacement units and new units 
(additional and first-time purchases).
Extensive interviews are conducted with 
key opinion leaders (KOLs), physicians and industry experts to validate the 
market size, company share and distribution share data and analysis.
 Scope
- Market size data for Bronchoscope 
market segments - Video Bronchoscope (Flexible Video Bronchoscope and Portable 
Video Bronchoscope) and Non-Video Bronchoscope (Rigid Non-Video Bronchoscope and 
Flexible Non-Video (Fibre) Bronchoscope).
- Annualized market revenues (USD 
million), volume (units) and average prices (in US dollars) data for each of the 
market segments. Data is provided from 2005 to 2013 and forecast to 2020.
- 2013 company shares and distribution 
shares data for Bronchoscope market.
- Global corporate-level profiles of 
key companies operating within the China Bronchoscope market.
- Key players covered include Olympus 
Corporation, Hoya Corporation, Fujifilm Holdings Corporation and KARL STORZ GmbH 
& Co. KG.
 Reasons 
to buy
- Develop business strategies by 
identifying the key market categories and segments poised for strong growth in 
the future.
- Develop market-entry and market 
expansion strategies.
- Design competition strategies by 
identifying who-stands-where in the market.
- Develop investment strategies by 
identifying the key market segments expected to register strong growth in the 
near future.
- What are the key distribution 
channels and whats the most preferred mode of product distribution - Identify, 
understand and capitalize.

 
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